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Thursday, February 18, 2010

A landing page for my website

I need a landing page for the website I am working on.  This is my first trial.  Basically I am giving a new breath of life to our existing marketing letter:

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Attn: Building Material Suppliers, Contractors, Sub-Contractors, Business Owners, Sales and Marketing Team ...


USE THE RIGHT TOOL

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Our experienced researchers report on more than 200 new LIVE Construction projects in Malaysia every single month in the publication. Each project comes with names and contact numbers of the people involved in the development. Even if only 50% of the reports applies as your business leads, that is at least 100 qualified candidates per month that would be interested for your product and with the budget to spend. Each qualified leads only cost you RM2.10 (Almost negligible!). Since you are paying only RM210 for our researchers' hard work per month, it is not cost effective NOT to subscribe.


BE AN EXPERT

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Your marketing department can now benefit from our monthly Data InFocus CONSTRUCTION WATCH. Unlike other trade publications, ours is a vital marketing tool that you can utilize once it hit your desk.

Monday, February 15, 2010

Getting those numbers

Stumbled upon this good article on social media persuasion techniques.

Just something to inspire me .... if at first you don't succeed, keep shaking!


Thursday, February 11, 2010

Giving my face to facebook

Ok, here is the deal.

This is probably just my personal journal on marketing on facebook.

Maybe its more like marketing on the web in general. I don't know. I am not an expert in this category - marketing, at all. But I have setup a company website - complete with blogs and forums, that doesn't seems to go anywhere, as 'web community' goes. And I want this to work.

On a tight budget, of course, so advertising is kept to downright minimum - zero! Of course, the website has the 'paid' side that have been doing 'ok', but that is because of 'manual/ traditional' marketing.

So, I have heard so many things about marketing on Facebook - tapping into an online social network. And its time we give this a check.

So, my 1st goal here for this blog, is to do just that - to reach a target fans of 500 within 1 year's time. I know the number is quite low by many's standard. But the target market is quite niche, and so is the area location, a small Asian country that still has a relatively low broadband connection.

I started the Page for it on Facebook on Jan 17th, 2010, and I have 29 fans. So after 28 days - only 29 fans. And 9 of those are from my office! Very bad indeed :(

Worry not. I have 11 more months to find another 471 fans!

Goal: By Jan17th 2011, 12 midnight, I will have 500 fans! Yay!

Wish me luck :)
Here goes nothing!